Digital Media Strategist

Moosylvania is searching for a Digital Media Strategist to manage campaigns for our national accounts. If you have 2-3 years of agency experience and are eager to work and grow with a talented group of passionate marketers then we want to hear from you.

POSITION OVERVIEW: Assists in the preparation and implementation of media campaigns and reports across multiple channels. This position is essential in the day-to-day tactical management of the media account and requires an individual that works well in a team-based, fast paced, detail-oriented environment.     The Strategist position is training-intensive.  Aptitude for learning new skills (both technical and organic) and procedures is essential.  The choice candidate is expected to champion strategy and contribute ideas and insights that will benefit our clients.

DUTIES INCLUDE:

  • Collaborate with the brand planning team to utilize syndicated planning tools to run reports and develop consumer insights
  • Run and maintain competitive spending reports, and execute assessments of data
  • Gather information to be used in developing media communication plans, such as demographic profiles, media usage habits, and media costs
  • Helps shape and develop media plans by crafting accurate, creative, defendable, well throughout media plans
  • Accountable for accuracy and quality of assignments by checking all details of all media plans/buys, budget related documents, time sensitive deadlines. Provides fully proofed assignments in client ready format to supervisor for review as needed.
  • Assist with the maintenance of flowcharts, buying guidelines, testing plan & results analysis, budget summaries, plan delivery and competitive / analytic reports (as needed).
  • Proactively evaluate new and emerging communication opportunities in general as well as those which would be relevant to our clients
  • Demonstrates proficiency and professionalism in: agency partner relationships, productive media vendor relationships, rate negotiations, buy implementations. Uses these relationships to further develop understanding in media.
  • Demonstrate multi-tasking ability, keeping projects on-track, structuring and executing work
  • Other responsibilities as needed; assembly of presentation materials, meeting setup and other administrative tasks
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